Broadcasting from the CMJ Pirate! Ship at Fontana’s today

CMJ started yesterday in New York.  As part of the broader CMJ Music Marathon Pirate! Promotionswill be broadcasting from Fontana’s today.  Tune in for live segments on Long Island University, Brooklyn (WLIU-BK), Griffin Radio from Marymount Manhattan and WFDU Fairleigh Dickinsonstreams between 12:00PM and 6:00PM.

PirateParty CMJ 2012While we are on the topic of CMJ, for those of you that don’t know, CMJ connects music fans and music industry professionals with the best in new music through live events (like today’s event and Fontana’s and others throughout the city), interactive media and print.  CMJ.com offers a digital music discovery service, information resources and community to new music fans, professionals and artists.  CMJ Events produces the legendary CMJ Music Marathon, the largest and longest-running music industry event of its kind, in addition to live events and tours across the US.

If you are in the area please stop in to hear some great bands and connect with your friends. For more information read the recent article Board the CMJ “Pirate!” Ship on the Daily Rind, RSVP on the event facebook page but whatever you do, come on down.

Broadcasting the SF Music Tech Summit

sfmusictech2012Today is the SF MusicTech Summit.  It brings together visionaries in the evolving music, business and technology ecosystem, along with the best and brightest developers, entrepreneurs, investors, service providers, journalists, musicians, and organizations who work with them at the convergence of culture and commerce. We meet to do business and discuss, in a proactive, conducive to dealmaking environment.

While Backbone will not physically be there we are working with our friends at TuneIn to “webcast” the event.  Before the event starts we are playing audio from previous events and will switch to live programming when the sessions start.

The event has three tracks and we will be broadcasting all three tracks.  If you want to learn about the how music, technology and business come together TuneIn to this event.

IBS Student Radio Network underwriting opportunities

IBS LogoOver the years many of the members of the IBS Student Radio Network have asked about finding sponsors and underwriters for their shows, segments and stations.  This week we are launching a pilot program to work with some of the schools in finding underwriters and sponsors.

In the last year our stations have taken well over 1M listener connections.  As the school year progressed the audience engagement increased by over 50% as measured by the average length of a listener session.  Clearly the efforts of the schools to promote their stations and streams is making an impact.

Building off the success of the live events Backbone helped to power over the summer, from the HOT 97 Summer Jam in New York, to the Outside Lands in San Francisco to the recently concluded Bumbershoot Festival in Seattle, we will start this year off with a bang by broadcasting the Jamaica Plain Music Fest on the Simmons and Emmanuel College station streams.  These streams are available in the TuneIn tuner.  For this weekend they will be at the top of the college radio section as a sponsored link.

The college demographic is clearly a target that sponsors and underwriters would like to reach.  What better way than through the campus taste makers of the college radio stations.  If you are interested in being a sponsor or underwriter please contact us at underwriting@studentradionetwork.org.

Now for the Live Remote – A Huge Concert, Free on the Internet

Last week we told you about the launch of New York’s Hot 97 Summer Jam Internet-only radio station, promoting the upcoming, annual Summer Jam concert this Sunday, June 3rd.  Well, TuneIn and Emmis Communications just revealed that for the first time ever the concert itself will be broadcast free from the MetLife Stadium in New Jersey to the world, exclusively on this same TuneIn station.

As you’ve probably figured out, Hot 97’s Summer Jam station, including all Internet radio broadcast and production, is supplied by Backbone Networks, using Backbone’s unique cloud-based broadcast and automation infrastructure.  The broadcast-from-anywhere, “live remote” capability of Backbone’s infrastructure is what enables professional broadcasters to simplify their event-based Internet radio production, using equipment as basic as “a Mac and a mic”.

The TuneIn connection is what makes a station like this so easy to find and far reaching. “TuneIn takes people places. This collaboration with HOT 97 speaks to the power of TuneIn to expand unique experiences like Summer Jam to wider audiences, taking people to events and places in ways that were never before possible,” said John Donham, CEO of TuneIn. “It is very fitting that HOT 97, one of the few truly global U.S. radio brands, team up with TuneIn to bring HOT 97’s Summer Jam to people all over the planet! We are delighted to be able to do so,” added Rick Cummings, President Programming, Emmis Communications.

Hot97 Summer JamThe Hot 97 Summer Jam 2012 concert kicks off at 7pm EST, with the Festival Village stage beginning at 2pm on Sunday (June 3).

Fans can access the free channel on TuneIn by searching “Summer Jam” on any of the 150 TuneIn platforms including smartphones apps, connected vehicle dashboards, Internet home entertainment systems and online at TuneIn.com.