RadioWorld Spotlights Remote Broadcast Technology @ Boston’s JP Music Fest

Backbone remote radio broadcast from JP Music Fest

Ben Maitland-Lewis interviews Boston-area recording studio owner Dan Cardinal at the Jamaica Plain Music Festival. The Backbone Network’s control panel is on the computer screen.

There’s something about a nationwide snowstorm that makes us wax nostalgic about what we did last summer. Sure, we were busy last summer developing sports and talk radio, as well as getting one of the country’s top newspapers broadcasting live online.  But we also took time to smell the roses and listen to the music.

The first week of September we again helped Boston’s Jamaica Plain Music Fest showcase local musical talent to an audience that now spans the globe.  One of the coordinators of the event, Charles McEnerney, wrote up a user report for RadioWorld Magazine, describing how he was able to do this “smoothly and professionally” on a limited budget, and what equipment he used to broadcast the two-stage event.  McEnerney, a respected media consultant at Layers Marketing, also compares the broadcast with what he did for the Future of Music Coalition (futureofmusic.org), at their annual Future of Music Summit.

And while we have the opportunity, we would like to thank the on-air talent who turned a great event into great radio: Boston TV and radio personality Melissa Gaudette and Ben Maitland-Lewis, CEO of Presskit.to.

See the tech report at User Report: Backbone Brings Music Festival to the Masses 

Future of Music Coalition’s E-Summit + Backbone Internet Radio

This week’s guest blog post is from Charles McEnerney, Principal, Layers Marketing and Host,Well-Rounded Radio.  He is helping to coordinate this event and working to get the word out well beyond the actual conference.

fmc12-bannerOn Tuesday, November 13th, the Future of Music Coalition will hold its 11th annual Summit in Washington, DC, this year at the New America Foundation from 9 AM-6 PM EST / 6 AM-3 PM PDT.  This year’s event is now at capacity and sold out!

As you may know, the Future of Music Coalition is a national nonprofit organization based in Washington, D.C. Founded in June 2000 by musicians, artist advocates, technologists, and legal experts, the Future of Music Coalition works to ensure that musicians have a voice in the issues that affect their livelihood. FMC’s activities are rooted in real-world experiences and ambitions of working musicians, whose perspectives are often overlooked in policy debates.

Over the years, FMC has provided an important forum for discussion about issues at the intersection of music, technology, policy, and law.

I’ve known about the Future of Music Coalition since 2001 and interviewed two of its co-founders,Jenny Toomey and Michael Bracy for my podcast, Well-Rounded Radio, an interview series featuring musicians and music industry thought leaders.

In 2011 I helped FMC with their Artist Revenue Streams research project, where we asked the question, “How are today’s musician’s earning money?” More than 5,000 US musicians and composers took the survey and the final results have been presented at dozens of music conferences around the world to help people understand changes and trends in how to make a living when making music.

Earlier this year, I had the pleasure of working with George Capalbo and Paul Kamp of Backbone Internet Radio on the JP Music Festival, a music festival in Boston’s Jamaica Plain neighborhood featuring more than 25 artists. The goal of the festival was to put some of our favorite local musical talent in front of a larger audience, The festival, just in its second year and attracting 1,500 people, was heard by more than 9,000 people over the course of one September day with Backbone’s help.

Working with Boston colleges Emmanuel College Radio and Simmons College Radio and their radio stations to broadcast the concert live, it was also distributed through the Intercollegiate Broadcasting System and TuneIn to reach music fans around the world.

For a tiny, new festival to have this reach was extremely exciting for the festival organizers as well as all the musicians who performed and had the opportunity to reach new ears and fans. It helped get the festival’s brand to a global audience and gave all the participating artists another way to reach potential fans. The webcast also gave our sponsors and underwriters exposure through both the live broadcast and post-event plays.

Given the Future of Music Coalition’s mission “that works to ensure a diverse musical culture where artists flourish, are compensated fairly for their work, and where fans can find the music they want,” we wanted to look at new ways to reach people working in the music industry with this daylong event. Streaming audio from the Summit with Backbone Internet Radio is a terrific way for FMC to do that.

Backbone will help with FMCs streaming the event on November 13th, but they’ve also set up apreview station broadcasting now, which features highlights from past Future of Music Summits to give listeners a sneak preview of the kinds of subjects and ideas to be discussed this year. It was quick and simple to set up the station, using Backbone’s OnAirStudio and OnAirDisplay software.

Ultimately, the Future of Music Coalition is going to reach many more people across the US and through this audio stream, helping the organization to accomplish its mission and goals by educating and inspiring musicians.

The speakers and panels at the Summit will tackle big-picture issues like:

    • new ideas about how musicians are making a living
    • federal policies that impact musicians
    • insights and strategies from music industry insiders

View the full event’s schedule.

It’s a great event for musicians, entrepreneurs, academics, legal professionals, technologists, and media personnel.

Everyone listening to the event from around the US and world can ask questions of our live speakers and panelists via social media, as well via:

Need a reminder? RSVP for the E-Summit on Facebook or sign up for an email reminder from FMC.

IBS Student Radio Network underwriting opportunities

IBS LogoOver the years many of the members of the IBS Student Radio Network have asked about finding sponsors and underwriters for their shows, segments and stations.  This week we are launching a pilot program to work with some of the schools in finding underwriters and sponsors.

In the last year our stations have taken well over 1M listener connections.  As the school year progressed the audience engagement increased by over 50% as measured by the average length of a listener session.  Clearly the efforts of the schools to promote their stations and streams is making an impact.

Building off the success of the live events Backbone helped to power over the summer, from the HOT 97 Summer Jam in New York, to the Outside Lands in San Francisco to the recently concluded Bumbershoot Festival in Seattle, we will start this year off with a bang by broadcasting the Jamaica Plain Music Fest on the Simmons and Emmanuel College station streams.  These streams are available in the TuneIn tuner.  For this weekend they will be at the top of the college radio section as a sponsored link.

The college demographic is clearly a target that sponsors and underwriters would like to reach.  What better way than through the campus taste makers of the college radio stations.  If you are interested in being a sponsor or underwriter please contact us at underwriting@studentradionetwork.org.