Warriors Sound uses Backbone to Connect with Fans

Warriors Sound RadioAs you would expect, the Golden State Warriors have a huge following on social media. As of today they have over 9.1M likes on Facebook, 2.39M followers on Twitter, and 3.2K followers on TuneIn. This creates a wonderful opportunity to use their Warriors Sound online radio station and podcasts to engage with their fans who would like to hear more about the team and what they are doing. [Read more…]

Now connect to Backbone Co-Host using LUCI Global for Android

Luci Global for AndroidOur partners at Technica del Arte have just unveiled a version of LUCI Global for Android, lending incredible mobility to your broadcasts. It is now available for download from the Google Play store.

[Read more…]

Cape Fear Productions finds Backbone Networks and it is a wonderful thing

The Producer of Motorweek’s Goss’ Garage weekly radio show is glad he found Backbone to help his client, a nationally renown TV/radio personality, create a 24/7 online radio station. Guest contributor Steve McMillan tells what his production company went through and why he’s happy. [Read more…]

Backbone Networks on NAB Show Live 2016

April is always fun. It’s NAB time. This year our focus was on integrating “live radio production” elements, a topic we aimed at radio engineers and radio producers. While there, we announced the Backbone Production Suite, made an appearance on NAB Show Live and attended other events, including the Public Radio Engineers Conference, the RAIN Conference, BEA and other extra-curricular activities. [Read more…]

At NAB 2016—Backbone Targets Talk Radio Producers

Amid the dizzying confusion and litigation surrounding music services and the direction of commercial music-radio, Backbone Networks has established itself as the technology partner for emerging online sports, news and talk radio stations. For NAB 2016, the Company is announcing Backbone Production Suite™, an integrated set of cloud-based talk radio tools now used by online and AM/FM stations, promising “Your Station Anywhere”.

Backbone’s objective at NAB 2016 (Booth #N6732) is to connect with radio producers and Backbone Radio at NAB 2016engineers who understand the opportunity unleashed by cloud-based radio broadcasting. The Company will illustrate how cloud-based production is turning radio “inside out” and how this nexus can turn terrestrial and online radio organizations into allies rather than adversaries.

While we all use the cloud for one purpose or another, independent radio producers are actively developing businesses by creating online radio stations for veteran radio personalities in different cities, without having to leave town themselves. Using Backbone Production Suite, producers are able to tweak the audio, execute stop sets, screen callers, tie in remote hosts and guests, record shows and publish podcasts, program automation in the cloud, stream archives, and deliver shows to AM/FM stations anywhere on Earth.

Creating unique, live radio today requires capturing content where and when the action is taking place. With mobile devices, virtually everyone can be on the scene and broadcast in studio quality. To turn that into a professional broadcast, however, still requires a professional producer. With Backbone Production Suite, that producer can stay home and work in the cloud.

“The idea that I can very easily program, schedule and tweak a radio station from wherever I am with my MacBook® is cool and amazing enough, but the idea that we can go live from anywhere with broadband is just awesome.” — John McDermott, Vice President, Programming at DGital Media, Founder of Alternative Sports Talk Radio, and Former VP, Comedy & Entertainment at Sirius/XM

For existing AM/FM stations, this presents an array of new opportunities in distributed production.

Talk Radio Production in the Cloud

Integrated Talk Radio Production in “the Cloud” for Your Station Anywhere offering new programs by tapping into an even larger world of independent talent and outsourced production. Taken individually, the elements of the Production Suite — Backbone Radio™, Backbone Talk™ and Backbone Co-Host™ — are similarly relevant for production in terrestrial stations, providing radio production and streaming, phones and reportage, respectively.

Backbone Networks Corporation is a technology company that provides software as a service for radio production, automation, hosting, and streaming. At NAB 2016, Backbone will also be offering a sneak preview of its cloud-based syndication capability, which operates on a central switching software fabric called the Backbone Bridge™.

Backbone will also demonstrate how Production Suite integrates with an innovative, new service called LUCI Global® by Technica del Arte, that gives stations access to remote reporters, guests and co-hosts, in studio quality, using the free iPhone app.

Backbone commercial clients are primarily in the sports, news and talk radio space. Among them are major league sports teams, leagues, including MLL Radio and FNTSY Radio, and independent sportscasters; news organizations, including The Boston Herald Radio (the Associated Press’ Innovator of Year for 2015) and Omaha World-Herald Radio; and numerous talks show programs, including MotorWeek’s Goss’ Garage.

In the non-commercial/educational (NCE) broadcast sector, which is significantly more music-based, Backbone provides the high fidelity production and broadcast technology powering our nation’s largest online network of college and high school student-run radio stations, the IBS-SRN, on behalf of the Intercollegiate Broadcasting System. Intercollegiate Broadcasting System (IBS) is your trusted experienced resource for over 75 years for information, action, and help with college radio, TV, webcasting, podcasting, streaming, and high school radio.

Note: An adaptation of this post will appear in Broadcasters’ Show Daily at NAB 2016 in Las Vegas, as will the following full page ad for Backbone Production Suite.Backbone Talk Radio Production Suite Ad NAB 2016

Internet radio at TCEA 2016 in Austin Texas!

TCEA Radio

TCEA Radio Booth

Last week I traveled to Texas for the TCEA 2016 Conference where I was asked to present on running an Internet radio station. I spoke on the history of radio and how it has transitioned over the years from monaural, terrestrial AM radio broadcast to full digital internet broadcasting.

While touching a bit on the Backbone technology the main meat of the presentation was more about the production aspects of running an Internet radio station. Running a radio station requires a lot of content and a lot of people working together to produce compelling programming for your listeners.

It was very interesting the number of schools interested in broadcasting! About half of those in my session were there as part of their writing and journalism programs. Being Texas, there was quite a bit of interest in broadcasting the football games and using the broadcasts to teach sports journalism.

This is a trend that we are seeing where a number of our schools are running their radio stations as part of their journalism programs. We are also seeing this with commercial customers too where many journalism outlets are broadcasting and podcasting quite a bit.

It is quite a bit of work to run a station, a full week of programming is 168 hours! Often the most interesting and compelling programming is something that resonates well with the community of the station. A high school is one of the centers of the community and it is a great place for students to learn about story telling and connecting with their audience.

I’d also like to thank Scott Floyd and our friends at White Oak Independent School District for setting up and running the TCEA Radio Station. They broadcast new educational technology product reviews, expert interviews, conference updates and wrap-ups, as well as opportunities to win the latest SWAG!

Overall, it was a great experience and a good reason to leave New England in the winter!

For those of you that want the slides from the session here they are:

 


APME names Boston Herald Radio Innovator of the Year!

Michael Harrison - Talkers Magazine

Michael Harrison – Publisher and Editor, Talkers Magazine

“They put a radio station on a newspaper platform*”—and they just won the newspaper industry’s “Innovator of the Year” Award

Congratulations to Joe Sciacca, Tom Shattuck and the whole team at Boston Herald Radio on being named Innovator of the Year by the Associated Press Media Editors! The award points the way for newspapers around the world to transition with digital “media stations*”. Kudos to Michael Harrison, Talkers Magazine president, for coining *these phrases to predict and inspire the very success that the Boston Herald has proven to be possible. We at Backbone are proud to have helped and thankful for our relationships with such visionaries as Joe, Tom and Michael.

The coveted APME innovation award recognized the Herald for “its innovative platform called Boston Herald Radio that is fully integrated with its print, online and video divisions.”

“Innovator of the Year is a prestigious national award that speaks to a news organization’s innovative and creative approaches to reach their audience,” said Joe Hight, a member of APME’s executive committee and awards program chair. “The Boston Herald shows it is a leader in the country by winning this award. Boston Herald Radio is not only innovative but practical. The Boston Herald should be congratulated for winning this tough competition against other innovative news organizations that are investing and building for the future. They show us that journalism is as strong as ever,”

“The Boston Herald isn’t just a newspaper, it’s a newsroom, and with Herald Radio it has become a leading example of journalists aggressively mastering and using each medium to its full potential to get the news out,” Desaulniers said. “It is, quite simply, pioneering and innovative.”

Pat Purcell and Joe Sciacca

Pat Purcell and Joe Sciacca

Herald publisher and president Patrick J. Purcell said, “This distinguished national award is a tribute to the finest multimedia newsroom in the city led by our cutting-edge Boston Herald Radio platform. I couldn’t be prouder of the incredible work our staff does every day. It is absolutely innovative — and it is incredibly rewarding to see that recognized by our peers in journalism.”

“Herald Radio has enhanced our journalism, expanded our reach and empowered us to cover and present news in a true multimedia way in real time,” Sciacca said. “But it wouldn’t work without the energy and commitment of our entire newsroom. I couldn’t be prouder of our staff. This award demonstrates that they are setting a new standard for our industry.”

For a sense of what happens when you embed a radio station in the newsroom watch the video that the Boston Herald submitted.

 

 

How Internet Radio Royalties Flow

We, naturally, get a lot of calls from professionals interested in starting their own Internet radio stations. After we explain how easy it is to launch and operate a complete radio station in the cloud, using our Backbone Radio and Backbone Talk services, we are usually asked about how Internet radio royalty rights are handled and paid. Recently we found an excellent visual aid to help you follow the money, and we want to share it with you.

As you probably already know, broadcasters are responsible for their content, as well as any and all royalties that need to be paid on their stream. If you are a customer of Backbone, you have seen this laid out in the Backbone Networks Terms of Service, where section 2 lists the station’s responsibilities. Chief among them is that the broadcaster must have or must secure the rights to the content that they are broadcasting.  In other words, you must own the content or you must get a license to broadcast it, especially to stream it.

Let’s assume that you have secured those rights either with a direct license or a statutory license. Where do the Internet radio royalty payments go? The Future of Music Coalition and the Berklee College of Music have put together a great infographic on how this works.

royalty-flow-radio

Royalty Flow for non-interactive Internet Radio

As you can see, terrestrial radio broadcasters are not required to pay royalty payments for performances, but non-interactive Internet radio broadcasters are. Nonetheless, Internet radio continues to grow, while terrestrial radio continues to decline.

We hope you enjoy this infographic. Please let us know if it helps you envision the flow a little better.

Congratulations to the Boston Herald, finalist as national media ‘Innovator’

Boston Herald Radio - Backbone RadioWe love it when our customers are recognized for their achievements. The Boston Herald was just named one of three national finalists for the prestigious Innovator of the Year award by the Associated Press Media Editors for creating Boston Herald Radio and integrating the new platform with their multimedia newsroom.

The Boston Herald was one of our first integrated media customers, and they have spurred us to add new functions and features to our Talk Radio products. We are proud to have a part in their continuing success.

Indiana Junior High Club Sets Example in College Radio Network

Lincoln Junior High School Radio Station Storm RadioIn the largest network of online college and high school radio stations, you would expect the biggest, most senior or most affluent of the student radio clubs to maintain the leadership role for its sister affiliate stations. However, a new affiliate station in Plymouth, Indiana has stepped up to become one of the nation’s most active and successful online stations, even though the station comprises the youngest group of broadcasters in the IBS Student Radio Network—and said to be the only 24/7 junior high radio station in the United States.

In little more than six months from launching Digital Storm Radio, the students of Lincoln Jr. High School, under the direction of Ms. Paula Neidlinger, have established their station as living example of what student-run radio can achieve. Not only have they brought home three first place awards from this year’s premier college IBS College Radio Awardbroadcasters’ conference in New York City and tackled the task of creating their own staff training videos, but they have found the elusive formula for funding their radio station through local sponsorships.

Winners in News, Sports, Talk
Last month at the Intercollegiate Broadcasting System’s 75th annual International Conference, the LJH Digital Storm team Lincoln Junior High School Radio Award Winnerswere finalists in five categories in the high school division, walking away with three wins: Best Spot News:  Trenton Arveson, Nikki Laucis, and Brittney Klotz;  Best Sports Update:  Soren Houin and Shaun Frantz; and Best Sports Program:  Adam Hunter and Korey Kopetski.

Storm Radio is one of the few “high school” stations to schedule live call-in talk shows, and has been a beta partner in testing our recently announced Backbone Talk™ broadcast phone system in the cloud. The LJH radio team saw this as an opportunity to put their own spin on documenting a new technology, so they applied their media expertise and made their own training video showing how to configure a mixing board for “mix-minus” and how to screen phone calls through their Mac® computers. We are proud to feature this video on the Backbone YouTube page.

How are they funding the station?
Tackling one of the most important, and difficult, subjects in broadcast media, the team have secured six sponsors from their community, including a funeral home, a pizza parlor, a Ford dealership and Coca Cola. Junior High Radio club finds community sponsorsIn addition to performing live reads, the students have produced commercials for each sponsor. These spots run throughout the day and night, using the Backbone Radio automation system.

More about Storm Radio
Storm Radio, is one part of the Interactive Media program at Lincoln Junior High (Plymouth, IN), which is a new program this year.  The radio station is a 24/7 Internet Radio with the call tag – STORM RADIO – “Ride the Waves.”  The radio station is Internet based, so it’s available through the TuneIn App on iOS and Android devices, the LJH DigitalStorm website-http://www.ljhdigitalstorm.com/ , and the Internet at: http://tunein.com/radio/Storm-Radio-s231710/    Students research, write, create, and broadcast daily and provide 100 percent of the programming.