As you would expect, the Golden State Warriors have a huge following on social media. As of today they have over 9.1M likes on Facebook, 2.39M followers on Twitter, and 3.2K followers on TuneIn. This creates a wonderful opportunity to use their Warriors Sound online radio station and podcasts to engage with their fans who would like to hear more about the team and what they are doing. [Read more…]
We have a big announcement to make, and we’re going to the IBC2015 conference in Amsterdam to tell about it. The news is that Backbone has teamed up with Amsterdam-based Technica Del Arte BV, the creator of LUCI® Live, to introduce two new intertwined products that we think represent a major advance in radio broadcast technology—one that captures, delivers and manages studio-quality live feeds from a station’s remote co-hosts, guests and field reporters, who require nothing more than an iOS smartphone or tablet. (Android coming soon.)
The two new products that make this possible are LUCI® Global and Backbone Co-Host™, complementary cloud-based radio “backhaul” services. When married together, they allow talk radio stations to produce live programming from anywhere in the world with the simplest of equipment and no physical infrastructure.
The LUCI product series has been bringing high quality “reportage” from the field for about ten years now, and their licensed LUCI Live app is accepted as the gold standard for turning mobile phones into remote broadcast platforms. Their new LUCI Global iOS app takes this concept a big step forward—the easy-to-use app is free on the iTunes store for anyone who wants to contribute professional audio content to any broadcast station around the world. That is, any station that subscribes to be listed in the LUCI Global directory. Imagine the incredible network of live correspondents who will become available to stations around the world, and the number of news outlets available to freelance reporters everywhere!
Backbone Co-Host is the software used by the radio station to receive, answer, conference and manage these incoming feeds, in full studio quality. The software, like all Backbone software, runs on a Mac. Like our phone system in the cloud, Backbone Talk™, it uses the intuitive call screener/producer and host/talent screens. Those stations that use both Backbone Talk and Co-Host are able to conference together remote guests, co-hosts, reporters, as well as listeners on the telephone network. All of this takes place in the cloud, managed by the host and screener, wherever they happen to be at the time. Remember, Your Station Anywhere.
Visit LUCI at IBC 2015, Stand 7.C09, Hall 7, where representatives of both companies will be on hand for business and technical discussions. RAI Center, Amsterdam, Sept. 11-15, 2015.